By Robert Greenshields on May 2, 2008 in NLP and hypnosis, Podcasts | 0 Comments
If you are a coach or consultant, a large part of your success in helping clients depends on how well you understand how people’s minds work.
The more you know about fields such as psychology and Neuro-linguistic Programming, the more effectively you can help businesses create more effective teams, make better recruitment decisions and improve their [...]

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By Robert Greenshields on Feb 28, 2008 in NLP and hypnosis | 0 Comments
Being interested both in the development of Internet technology and in the power of the mind, I was fascinated to learn that hotel chain Travelodge in the UK has invented a new way of helping people sleep better.
They’ve combined the popularity of iPods with the power of Neuro-linguistic Programming (NLP) and come up with what [...]
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By Robert Greenshields on Feb 26, 2008 in NLP and hypnosis | 2 Comments
In any type of communication, you want to quickly create a situation where your audience trusts you and feels comfortable with you.
This is known in Neuro-linguistic Programming as rapport and, once you have it with someone, it is much easier to persuade them to your point of view.
In a live situation, as we discussed [...]
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By Robert Greenshields on Feb 25, 2008 in NLP and hypnosis | 4 Comments
As part of our series on using Neuro-linguistic Programming (NLP) in Business, this article looks at how building rapport can help you get better results from your communication and marketing.
Rapport exists when there is a comfortable feeling of confidence and trust between two or more people.
Where there is strong rapport, people understand each other more [...]
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By Robert on Jan 11, 2008 in NLP and hypnosis | 0 Comments
It might not be a far fetched statement to say that hypnosis is one of the most misunderstood and possibly misused techniques in today’s self-help arena.
It has been shrouded in a mystique that has served to make hypnosis seem superstitious and just another type of ineffective snake oil. But if used correctly, hypnosis can be [...]
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