Whatever your area of expertise, it’s probably much easier than you think to turn it into a highly profitable coaching program.

A simple look at the numbers shows why it’s worth considering…

It takes 50 customers buying a $20 eBook to earn $1,000.
It takes only 1 customer buying a $1,000 coaching program.

Many people are put off this [...]

If you know something about online marketing - and want to use that knowledge to make more money - then this month’s MindPower Marketing tip could be valuable for you.
If you keep up with the latest trends online, you may not realize that your expertise is way ahead of that of the average offline business [...]

MindPower Marketing Tips; December 2007
Word Count 515; Reading Time 2 minutes
This month’s MindPower Marketing Tip looks at how we can win the attention of customers and prospects.
Before you can make a sale, you need someone’s attention. But that is becoming a very scarce resource.
Increasingly, to prosper in this environment, your marketing is going to require [...]

MindPower Marketing Tips; November 2007
Word Count 541; Reading Time 2 minutes
This is Robert Greenshields with this month’s MindPower Marketing Tips.
In this issue:

Persuasion: Why Odd is Better Than Even in Marketing
Success: 9 Reasons Why People Fail
Resource: Bonus Package for Kevin Hogan’s New Book on Selling

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Persuasive Marketing Tip: The Odd Thing About Even Numbers in Copy
For some [...]

Steven Covey tells a story in his book “The Seven Habits of Highly Effective People” about somebody going to an optometrist with an eye problem.
The patient says, “The problem is that I can’t read.”
The optometrist answers, “That’s funny. I’ve got exactly the same problem. Here are my glasses.”
The patient then says, “It’s no good. I [...]