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How to Take Control of Your Time … and Your Life!

In the latest podcast in our Success Mindset series, I share some simple tips and techniques that can help you gain control over your time again. The more you focus on using your time more effectively, the stronger you will feel - and the stronger you feel, the more in control you will be. So follow these [...]

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How to Turn Your Expertise Into A Profitable Product

Robert GreenshieldsOne of the easiest and fastest ways to profit from your expertise is to create your own Information Product.

If you earn money based on the number of hours you work, your earning potential will always be limited. So the secret is being able to sell your expertise in a way that is not limited by the number of hours in the day.

Information products can take many forms, such as:

  • Printed books.
  • Online e-books.
  • Audio and video programs.
  • Membership sites.
  • Special reports.

But the definition can also include coaching programs, conferences and seminars, workshops and training courses.

At MindPower Marketing, we specialize in helping entrepreneurs and independent professionals increase their profits by turning their expertise into a product.

Here are some of the service we offer:

  • InfoProduct Creation Kit: Low cost package with all the tips and tools you need to get started.
  • InfoProductPower: Weekly action steps to create and market your own product.
  • Inner Circle: Coaching program with different levels of support ranging from daily questions to full product creation service.
  • Platinum Program: We’ll create a product, salesletter and marketing plan for you.
  • Voiceovers: We’ll interview you to create a product for you or record your existing material to increase your sales and your profits.
  • Copywriting: We’ll create a product or sales letter for you.

To find out more, sign up today for our free e-coaching series on 5 Steps to More Profit from Your Expertise.

Best regards

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Robert Greenshields

Persuasive Marketing

Andrew Cavanagh’s Free Video on Offline Gold for Online Marketers

I reviewed Andrew Cavanagh’s Offline Gold for Online Marketers earlier this year as a useful resource for people interested in using their knowledge of online marketing to help local offline businesses grow.
Andrew has just released a video where he talks about how one of his friends, a restaurant owner, used some simple search engine optimization [...]

June 17, 2008 | Read the story »

Persuasive Communication, Success Mindset

The One Way To Get Others To Do What You Want

If you want to communicate convincingly and persuasively with anyone, there’s one step you must always take.

You need to accept that other people see the world differently from you. When you accept that, you will be ready to see it ‘through their eyes’ and get your message across more effectively.
Most people are ineffective in communication [...]

July 8, 2008 | Read the story »

Marketing Tips

3 Ways To Start Your Own Profitable Coaching Program

Whatever your area of expertise, it’s probably much easier than you think to turn it into a highly profitable coaching program.

A simple look at the numbers shows why it’s worth considering…

It takes 50 customers buying a $20 eBook to earn $1,000.
It takes only 1 customer buying a $1,000 coaching program.

Many people are put off this [...]

May 9, 2008 | Read the story »

Reviews

Andrew Cavanagh’s New Ideas For Creating Online Gold from Offline Business

Marketing expert and copywriter Andrew Cavanagh has carved a niche highlighting the opportunities for offline businesses to profit from strategies used in the Internet marketing field.

His popular report Offline Gold for Online Marketers, which we reviewed in January, described how people with some knowledge of online marketing techniques - such as the importance of capturing [...]

May 13, 2008 | Read the story »

Persuasive Communication, Success Mindset

The One Way To Get Others To Do What You Want

If you want to communicate convincingly and persuasively with anyone, there’s one step you must always take.

You need to accept that other people see the world differently from you. When you accept that, you will be ready to see it ‘through their eyes’ and get your message across more effectively.
Most people are ineffective in communication [...]

July 8, 2008 | Read the story »

Goal Setting

Motivation for Goal Setting from Zig Ziglar

Do you really need to have goals if you want to be successful?
That’s what the motivational gurus say yet some people try it and get nowhere.
So what’s the scientific evidence?
In this short video clip, Zig Ziglar talks about the science of goal setting.
To be honest, I found his style a bit over-the-top and irritating at [...]

May 5, 2008 | Read the story »

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